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There are a few key moments in the history of the internet where I remember feeling like a new wave was coming. These are always exciting times because new means new opportunities, especially for entrepreneurs and those willing to dive in and build something. If you...
I was recently a guest on a new podcast from the team at Systeme.io, called From Zero To Launch. You can listen in to the interview below. It's been interesting to watch the Systeme platform grow in popularity. I had Aurelien Amacker, the founder of Systeme, on my...
Many many years ago I was in Tasmania at the very bottom of Australia. It's a beautiful place. I was there because I'd made a choice to seek out adventure. I was going to backpack around the country, pick fruit to earn some money and live in hostels since I couldn't...
Recently I've spent a lot of my time reading and listening to podcasts about startup companies. In particular, I have been looking for clues about what kinds of marketing techniques are working today for high growth startups. I'm doing this because I'm in charge of...
If you've been following me for a while you know how much I value the concept of owning your platform (it's what I teach in my Platform Launch Plan free workshop). The reason a platform is so amazing is because you have instant access to an audience who actually care...
So many times over the years I've thought back to moments when I just knew there was a business opportunity because of the emergence of something new that will change the world, or at least, open up new possibilities. Whether it was the early days of the internet when...
We recently released what I call a 'Hero Video' for my company InboxDone.com. Here it is: We made two versions, a short and longer one (the above is the short version). To make this video we hired a video crew to visit our client Kyle who owns an e-bike e-commerce...
I'm not one to give myself titles, but right now I am calling myself a CMO - Chief Marketing Officer. This means I'm in charge of growing our customer base at InboxDone.com, the company I co-founded. This marketing role is not new to me. I've been the marketer for...
Sometimes the right thing to do is just more of the same... This can be confusing advice to follow because often there is very little feedback to tell you are on the right path. This is especially true in business, because success is not a result of just one thing...
The purpose of this article is to explain the backstory behind InboxDone, a company that offers email assistants for busy entrepreneurs, how I came to launch this business with my co-founder Claire, and address whether you should consider delegating your email to an...
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