Latest Posts
Which Is Better: New Media Marketing Or Old School Internet Marketing?
I received an email recently from one my newsletter subscribers named Zsolt, who is from Hungary. He had a really great question regarding what business models still work online. Specifically he was referring to the more social web 2.0 world of blogging, podcasting...
What Technology I Currently Use To Sell Information Products Online
Back in 2006 I began the process of researching which technology systems to use to sell an online teaching course. I had originally planned to release an ebook and was looking at using Clickbank, or even just selling directly with a Paypal link. There were a few other...
My Experiment With The Multi-Author Blog Model, Leslie Samuel Takes Over Become A Blogger, My Bizarre Outsourcing Experience And Why I Left AWeber
This is part 9 of my Business Timeline, you can read all of the previous chapters here. ****** In the last chapter of my business timeline I explained what happened during the four years after I turned 30 in 2009. I covered how I said no to becoming a speaker selling...
Looking Back Before Moving On
When I first started Entrepreneurs-Journey (now Yaro.Blog) I wrote something that I believe was one of the most powerful rapport building pieces of content I have ever created. I called it my "Business Timeline" and it was exactly what it sounds like, a chronicle of...
How I Created My New Sales Page Video (And Why I'm Taking A New Approach)
I recently had the opportunity to play with a couple of great cameras to record some videos. After some trial and error with lighting, I finally came up with a setup that combined the Canon 6D with an Ikea lamp and a Rode lavalier lapel mic and went to work recording...
What Happens When Your Mother Dies
I don't know how to start this article other than write the sad news that my mother passed away a month ago. You may remember back in June 2011 she had a fairly significant stroke, which I wrote about in The Day My Life Changed and again in My Most Challenging Year...
Can You Become Too Old To Be An Entrepreneur?
Last night I attended the Silicon Beach Brisbane event. This is the fourth such event I have attended. They are definitely a highlight on the Brisbane tech scene, attracting 100 to 200 entrepreneurs and people involved with or interested in launching a startup...
What Is The Halo Effect And Why You Need To Understand How It Influences You
The Halo Effect, as per the Wikipedia definition is... The halo effect or halo error is a cognitive bias in which one's judgments of a person’s character can be influenced by one's overall impression of him or her. We judge a person's character based on their physical...
Why Following In The Footsteps Of Other Bloggers Can Be A Treacherous Path
A few weeks ago on one of my Yaro.TV daily videos I talked about solving problems by learning how other people have solved the same problem before you. You can study other people's solutions and then copy them to solve your problem. Easy. Here's the video - A week...
7 Must Have Features If You Sell Products Online
Last year I did a lot of online shopping, more shopping than I have ever done before. I suspect if you're a net addict as I am, you spent more online last year than ever before too. Recent statistics show global e-retail sales are in the trillions of dollars USD and...