How To Sell More By Appealing To Fewer Customers

How To Sell More By Appealing To Fewer Customers

In my first post I talked about validating your niche, this post will talk about narrowing your niche and defining your unique selling proposition (USP). These two factors are critical if you want to really appeal to people. If you want your product or service to...
From Video Games To Netbooks: How Chris Guthrie Made $150,000 Online After Losing His Job

From Video Games To Netbooks: How Chris Guthrie Made $150,000 Online After Losing His Job

Chris Guthrie is like your every day guy. He’s into video games, he likes computers, he studied marketing at Western Washington University, worked a full time job first as a game tester with Microsoft, and later in sales selling IT equipment. He also happened to be really good at the game Halo 2, so good that he decided to use his skill to create a website about the game to help professional Halo players (yes there are professional video game players!). Thus an internet marketing career began.

What Topic Should You Blog About?

There was a time when I was running the live chat interface on the Become A Blogger Premium sales page. The live chat is a little innovation Gideon and I came up with to help any person who is reviewing our sales page by making ourselves available to answer any...

Do You Really Need A Unique Niche?

I was thinking the other day about the niche of Internet marketing. It’s one of the most crowded niches on the Internet, yet so many people generate an income selling products related to making money on the world wide web. The reason is obvious –...