Month: November 2016

Lee Zlotoff: Creator Of MacGyver Reveals The 3 Steps To Tap Into Your Own ‘Inner MacGyver’ And Solve Any Problem

[ Download MP3 | Transcript | iTunes | Soundcloud | Raw RSS ] When I received an email offering a chance to interview Lee Zlotoff, the creator of MacGyver for the EJ podcast, my initial reaction was mixed. I was excited to speak to someone who created such...

Why Your First Blog Post Should Be A “Life Story” Article

One of the key techniques I’ve taught Blog Mastermind members since 2007 is the value of a ‘Life Story’ post or series. In simple terms, a Life Story post is your background story as it relates to the topic of your blog. If you blog about...

I Just Did A Launch With No Webinars, No Videos, No Multimedia. Here’s What Happened…

In the last decade the world of internet marketing, like the internet itself, has become dominated by multimedia. It’s a different world to how I first started out online. For a good eight years from 1998 to 2006 all my online business projects were text...