Month: June 2005

Audio: Using Site Maps for Better Search Engine Results

Audio: Using Site Maps for Better Search Engine Results

Here is another search engine optimisation (SEO) podcast for you today. In this one I talk about using site maps to ensure search engines fully spider your entire website so every page will show up in search results. There are a couple of simple things to...
Audio: Blogging and Podcasting Lessons

Audio: Blogging and Podcasting Lessons

Ahh, another day another lesson. This podcast, ahh, sorry…this rivercast was recorded using my iRiver iHP-140 MP3 player. Because I couldn’t access audioblog.com I had to try something I thought should work – stick my headphone mic into my...
Audio: Positioning Strategy and Positioning Statements

Audio: Positioning Strategy and Positioning Statements

This podcast is about positioning statements and strategy. If you are receiving a lot of leads but not converting many, perhaps your positioning is off and could use a re-think. Positioning, in essence, is what you are to your customers. It’s all about...

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