Latest Posts
Is Today Really The Best Time To Start A Business?
So many times over the years I've thought back to moments when I just knew there was a business opportunity because of the emergence of something new that will change the world, or at least, open up new possibilities. Whether it was the early days of the internet when...
Why You Should Make A ‘Hero Video' For Your Company
We recently released what I call a 'Hero Video' for my company InboxDone.com. Here it is: We made two versions, a short and longer one (the above is the short version). To make this video we hired a video crew to visit our client Kyle who owns an e-bike e-commerce...
What's Worked And What Hasn't To Attract Customers To My Newest Startup
I'm not one to give myself titles, but right now I am calling myself a CMO - Chief Marketing Officer. This means I'm in charge of growing our customer base at InboxDone.com, the company I co-founded. This marketing role is not new to me. I've been the marketer for...
Your Mind As Enemy
Sometimes the right thing to do is just more of the same... This can be confusing advice to follow because often there is very little feedback to tell you are on the right path. This is especially true in business, because success is not a result of just one thing...
InboxDone: The Email Assistant Service For Busy Entrepreneurs And Professionals
The purpose of this article is to explain the backstory behind InboxDone, a company that offers email assistants for busy entrepreneurs, how I came to launch this business with my co-founder Claire, and address whether you should consider delegating your email to an...
Does Narcissism = Marketing?
From about 2007 to 2015 I was all about the personal brand of "Yaro" and the teaching business that ran behind it. Like so many other online teacher entrepreneurs, self-promotion was my marketing strategy. I wrote about how much money I made and how I made it. I...
5 Resources To Help You Become More Productive
I've been busy lately working on the company I co-founded, InboxDone.com. At some point in the future I'll have to put together an in-depth report on what I've learned working on this business for the last few years, however today I want to share something else with...
How To Write Headlines That Capture Attention (Including 30+ Templates You Can Copy)
The headline or title of your article or video, or any piece of content you create, is the first element a person reads, which acts as the gatekeeper, responsible for whether the visitor engages with your content, or skips it. Don't make the mistake of spending all...
Why Your First Blog Post Should Be A “Life Story” Article
One of the key techniques I’ve taught Blog Mastermind members since I made the first version of the course in 2007 (and the 2.0 current version) is the value of a 'Life Story' post or series. In simple terms, a Life Story post is your background story as it relates to...
How I Can Afford To Travel The World 12 Months A Year
"Where do you live?" she asked. "I don't really have an answer to that question right now," I replied. I was at networking dinner in San Diego during a visit to the city for a conference. The conversation started as most do, swapping names first, then moving on to...