My 10 Best Marketing Strategies When It Seems Like Nothing Else Is Working
I recommend before you read the following list of 10 tactics for growing your audience with content, you read the 'prequel' to this article - What I Learned From 10 Years Writing A Blog. In that post I highlighted many of the changed conditions we face as content...
What I Learned From 10 Years Writing A Blog
I wrote the following advice when I hit my ten year anniversary as a content creator. By this point people where calling me an 'OG' and a 'pioneer' in the blogging industry. It was nice to hear, but I certainly wasn't ready to retire! The one thing that time gives you...
Arthur Menard, CEO And Founder Of Lambs, Radiation Protection Clothing DTC Brand And 8-Figure Business (VC EP29)
Arthur Menard is the CEO and co-founder of Lambs, a clothing brand that blocks 99% of EMFs (cellphone, 4G, 5G, Wifi, Bluetooth radiation) as well as 10x the amount of UVs compared to traditional clothing. His company is doing 8-figures in sales, having got their start...
How To Become Part Of The 1% Rich By Serving 1% Of A Market
One of the most recent success stories to emerge from my coaching programs is Tien Chiu. Tien is a weaver, and in particular a color specialist. Don't feel bad if you don't know what that means -- I really didn't understand myself until Tien came along and made me...
How To Position Your Product Offer So People Choose To Buy From You
One of the first marketing concepts I learned about in business school is called positioning. This concept is particularly important when it comes to selling your own product or service. I was taught about positioning in the context of competition. You position what...
My Top 10 Methods To Make Money Online As A Content Creator
The following is my personal top 10 methods to make money from the Internet. What makes this list unique is it's based entirely on the methods I have personally used, so I can reveal to you what I did and what my results were. These methods represent twenty years of...
What Is The “Theory Of Constraints” And How It Can Help Grow Your Business
When I started my first company in the early 2000s and began studying online marketing, in particular how to build a lifestyle business, I really identified with the 80/20 Rule. I loved this concept because it showed how by choosing a few key activities I could excel...
What Is “Kaizen” And How Can This Japanese Technique Help You Finally Make Money From Your Content
When I was 19 in university studying a business degree I learned about a concept called JIT - Just In Time. JIT refers to how companies can manage their inventory, keeping storage costs down by setting up a system that allows stock to flow into the manufacturing...
How To Use Content To Attract Google Search Traffic And Sell To Niche Markets
Today I'm going to explain how you can use one content strategy to attract traffic from Google and use that same content to sell to specific sub-niches within your industry. I'll show you how we are currently doing this with InboxDone.com using a content strategy I...
Why Compounding Can Only Be Understood In Hindsight
As I type this, over the past six weeks, we've added an additional $17,000+ in MRR - monthly run rate to my business. That means, should all those clients who signed up remain with us, each month that money will keep recurring, adding over $204,000 a year in revenue....