Jordan Gray: How This Writer Turned His Passion For Relationships Into A $100,000+ A Year Online Blogging Business, Selling Digital Courses And Books On Amazon 

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Jordan Gray You’re going to be amazed as you listen to this interview with Jordan Gray, to hear how technically un-savvy he was, yet built a fantastic online business despite the technological handicap.

Jordan is a relationships coach. He had his first girlfriend at age five. From there he continued to devote himself to the practice of effective relationships, striving to become the best boyfriend he could, sometimes to the detriment of his grades in school.

After high school Jordan went to university in Vancouver, where he enrolled in a film and production degree. Jordan’s passion for relationships continued though, studying book after book on dating, relationships and human psychology.

After graduation it was clear there was only one field Jordan could enter – helping people with relationships.

Despite no formal qualifications, he found a company in Vancouver who offered relationship and dating training, where he volunteered initially, then became a full time teacher and rewrote their course materials.

After three years Jordan left the company to start his own business. He had minimal tech skills, but knew the internet was the best path forward.

Asian Travels And Making His First $1 Online

At the same time Jordan started his relationships coaching business he made a huge change to his life when he sold 95% of what he owned and headed to South-East Asia.

His plan was to live off his $10,000 Canadian savings in Asia, and also use the money to build his website to get his business going.

A couple of previous students from the company he worked for tracked him down and asked if he would coach them. This gave him a small income stream, but it could stretch quite far in places like Thailand.

During a period of two and a half months Jordan wrote three ebooks, which he released on He also started writing to his blog twice a week, and sharing his content with the only audience he had at the time, his 500 or so Facebook friends (no email list yet since he didn’t think of it!).

A huge moment that brought Jordan to tears was when he made his first amazon ebook sale for $1. It was obviously not big money, but he felt if he could make one dollar online, he could make more.

From Ebooks, To More Clients And Then Video Courses

During the second half of this interview Jordan explains how he wrote more ebooks, which started to sell well enough on Amazon that he made up to $1,000 a month. Then he celebrated again the day he signed up his first coaching client from his blog, at $100 an hour.

You will also hear how during a weekend Jordan decided to record some online courses – not one, but three – all in the one weekend!. He also managed to write three sales pages for the courses as well. His method for releasing the courses was pretty unorthodox too. I’ll let you listen in to the interview to hear that story.

Jordan’s ability to make a decision to do something and get it done rapidly amazes me. As does what he achieved without really having a great grasp of technology. He knew tech was not the area he should focus on, so he hired help early on.

You Can Do This Too

What I love the most about Jordan’s story is how he has built everything off the back of his blog, which demonstrates how much you can do if you just keep things simple. His lack of tech knowledge in this case is a good thing because he doesn’t get lost in different software options and tools.

Jordan writes high quality articles to his blog, and then shares them with his audience (which began with just Facebook). He sells his courses through sales pages on his blog (using just more of his writing) and delivers the course videos in a members area on his blog too!

This is a case study I am going to direct all my Laptop Lifestyle Academy members to. I want people to see if you focus primarily on helping people through high quality writing, it can lead to a pretty amazing online teaching and coaching business.

Make sure you listen to this interview today, I know you will love it.


Yaro Starak

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About Yaro

Yaro Starak is the author of the Blog Profits Blueprint, a report you can download instantly to learn how to make $10,000 a month, from only blogging 2 hours per day. You can find Yaro on Facebook, Twitter and .

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  • Very inspiring story

  • Thank you Yaro…. I’ve been listening to your interviews lately while working at night and they are all very inspiring.

    • You’re welcome Staci. I hope that inspiration is turning into action too!


  • I was listening to this interview while I was doing some office work and I left what I was doing to take notes. I really liked the cadence this interview took. At first Jordan was sort of not very expressive but at the end both of you were talking like 2 old friends that meet after a while. Great interview Yaro!

  • hardik

    Hi yaro,

    I m hardik, really really passionate about helping people to make their relationship more better and clear. Actually I have strong background and professional knowledge about helping clients. And I have already know about blogging. I know technology stuff and it lot easier for me to understand all jargon. I have been reading ‘how to blog’ almost 1 year. I overwhelmed a lot. But I think I found perfectly clear program for me ‘blog mastermind’

    I have one question. Since my country is india where people don’t understand need for relationship psychology and it’s professionals. But my passion is human behaviour especially how to get rid of relationship problems and create long lasting strongly committed relationship. I want to focus on world market where my passion is valued. So, what do you think about Skype and phone coaching will help me in spite of being indian ? Will my passion valued in country like America, England, Australia where too much highly professional environment.

    Yes I have 5 years experience in studying psychology and I already coached clients for free. But it is hard to make money in India as relationship coach
    I want to start blog but i am still overwhelmed what should I do. I have clear ideas for content creation.

    Guide me
    Thanks yaro

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